Name
*
First Name
Last Name
Phone
*
Country code may be simply 00
Country
(###)
###
####
Your email address to reply back to you
*
Do you have a Brand / Business / Project name yet?
Yes
Not Yet
We would like to work on it with you
If yes please mention the name below?
Which language will the name be in?
What is the meaning behind the name?
What is your business purpose?
*
Goals + mission of your business. Include what your business has to offer & how your customers benefit from your service / product.
What adjectives best describe your brand?
These words will cultivate the emotion that people get when interacting with your
brand.
Why do you want a new logo + branding?
What do you want your new branding to accomplish?
Who is your ideal client / target audience?
Try to get specific! Are they a certain age, gender or demographic? What adjectives describe them? Where do they shop?
What makes your business unique? What do / will your clients love about collaborating with you?
What is your client / target audience’s most basic problem that you have the solution for?
What are a few big goals you have for your business? How do you think you will expand in the future?
How do you prefer your logo to be?
Typography (Letters)
Icon (Shape)
Monogram (Overlapping / combining letters)
No Idea
Do you have a tagline?
If so, would you like it stated alongside your logo?
Who are your competitors?
This allows us to better understand your market + competition. We want to make sure to steer away from a visual identity that is too similar to theirs. You have a unique brand, and we want to make sure we stay true to that.
Do you have any color preferences, or existing brand colors that need to remain?
Do you have any colors you want to steer away from?
What three brands do you love, and why?
Are they fun + whimsical, clean + professional, or sophisticated? Think in terms of your business, not just brands that you personally love. We need to make sure that your new visual identity best represents your business, and not just your personal style — although sometimes these are one in the same!
What elements of your current brand do you want to keep, if any at all?
Please further explain
In which language will the brand communication be in?
Any additional details or creative considerations?
We would like to ensure we are on the same page throughout this collaborative process!
Where will your logo primarily be used?
Print, web, merchandise?
What are the brand elements we need to work on?
Logo, pattern, menu, coaster, napkins, animation, signage, website…
